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If you have a business you need a web site! Your site at a minimum should have information about your services and/or products, a way to contact you through email, a method of collecting feedback through an online form and your telephone and physical address (if appropriate). In addition, you should be tracking your site. We use a very powerful tool provided Google called Google Analytics. With the help of your online form and emails Google Analytics will be enable us to monitor your site performance and recommend changes.
Your web site is a "living" online document that needs frequent addition to be effective and bring you the results you desire.
The ability for you to update your own web site text and upload images is available at an affordable and is an important part of your web site development. The best solutions require that you make the decision to provide this functionality at your site original design and development. We recommend Wordpress as a great solution for small to medium size informational web sites. Below is a great comparison of the three popular Content Management Open Source Systems.
Comparison of Wordpress, Joomla and Drupal
The decision to sell your products online is an important one. There are a variety of software solutions available and reduce the cost for this development effort. The important pieces for you to think about are the number of products you want to sell online. Depending on the number of products you can be undertaking a pretty effort on your part. We encourage your start by creating a spreadsheet (if you do currently have one) of your products, prices, specifications and images. Quality images are critical and if you have access to professional images that is a big plus.